STAFF Matt Southern 10K READS Google’s Gary Illyes has clarified a misunderstanding about ranking factors. Contrary to popular belief, Illyes says there are no top 3 ranking factors that apply to all content. Top ranking factors for a web page will change depending on the query used to find it. I didn't give a top
from https://andlocal.org/google-top-ranking-factors-change-depending-on-query-search-engine-journal/
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